Mo ElzubeirHow URL shorteners can inform your restaurant sales attributioninsights we can gain from looking at our logfiles4 min read·Aug 5, 2022----
Mo ElzubeirResponsible Social: A framework for a better way to do socialMore than half the inhabitants of planet Earth are on social media, which adds up to about 5 billion people, with an average daily use of…6 min read·Jul 8, 2022----
Mo ElzubeirSocial Listeners Talk — Issue #16How URL shorteners are so much more than short links5 min read·Jun 20, 2022----
Mo ElzubeirCommunist Ideology Creep in TechCommunist ideology creeping into the Creator Economy thought leadership pieces is cause for concern. Crypto is a libertarian dream, not a…3 min read·Oct 7, 2021--1--1
Mo ElzubeirThe Great Resignation of Lies: Social Listeners Talk — Issue #15If you’ve been watching the employment reports lately, you would probably be aware of a few things:7 min read·Jul 19, 2021----
Mo ElzubeirTwitter Social Listening 101: Your Complete GuideTwitter was founded in 2006 and since then, it has grown up to over 300 million monthly active users employing 4900 people. But this isn’t…6 min read·Jul 17, 2021----
Mo ElzubeirToyota capitulates to Lincoln Project“We understand that the PAC decision to support select Members of Congress who contested the results troubled some stakeholders.”2 min read·Jul 14, 2021----
Mo ElzubeirHill House Home Shitted On EmIn an interview with Marketing Brew, Hill House and Communité both came out swinging at metrics measuring influencer marketing campaigns…3 min read·Jul 7, 2021----
Mo ElzubeirToyota USA donations to election objectorsToyota Can’t Read the Room3 min read·Jun 30, 2021----
Mo ElzubeirSuspending Your Disbelief is Harder with Product PlacementsI’m a huge fan of The Handmaid’s Tale show on Hulu. The dystopian setting requires a significant effort suspending your disbelief, in order…2 min read·Jun 19, 2021----